- Using social networks
Using Facebook, Twitter and other social networks is relatively cheap today. They allow you to segment your audience by demographics or objective keywords, etc.
Being active in social networks is a tactic that most vendors are using to get more traffic, potential clients and sales.
- Create content using the keywords
The Keywords are of vital importance as it is one of the ways people get to know your website. Thus, we could say that keywords make up the bridge. But to use them to get customers, the first thing you have to do is know your buyers.
If you don’t have a very powerful website, it would be more appropriate to use the long tail calls in SEO or the “Long queue” keywords.
This type of word defines the content in a more specific way. Despite attracting less traffic, this tends to be of higher quality and favors a higher conversion rate.
- Writing in blogs about topics of interest
Your blog can be one of the most powerful tools to get new visitors to your website. Like you should optimize the pages of your website around the keywords that your buyers are looking for, you must do the same with the blog entries.
Your blog topics should revolve around: what are your frequently asked questions? What are the problems you are facing and looking for a solution on the Internet? This will not only help keep your website and your business at the top of one’s mind when a lead is looking for help, but it will also generate more confidence in your expertise and get more web traffic.
- Create an independent publication for each of the most relevant keywords
Every blog post you write is viewed by search engines as an individual Web page, the more quality posts you write about the key words relevant to your buyers, the more likely you will have to opt for the first positions in the Search.
Blog posts help to associate more keywords to your website and therefore the opportunity to get and attract visitors to your site. Your website can be associated with different keywords, this gives a greater opportunity for users to discover your website.
- Publishing content frequently
It is not enough to publish content about keywords that are relevant to your people: your visitors and Google appreciate the frequency and the regularity in the publication of contents.
Regularity will allow you to create a loyal reader base that returns to your blog every week in search of your last entry and get more traffic on your website.